The Not Laughing Cow

WHY IS SHE NOT LAUGHING?

She’s been laughing for more than 100 years. Laughter is who she is. So, what just happened?

Well, she went out into the world to see what people were laughing about, but instead, she found people arguing … over petty little things. Like Oxford commas. Reclining airplane seats.
And group chat etiquette.

She realized somewhere along the way we started taking the little things a bit too seriously. Creating wedge issues out of just about anything.

So, the question isn’t why she stopped laughing. The question is, what are we going to do about it?

THE NOT LAUGHING COW

A WEDGE IS MEANT TO BRING US JOY

But wedge issues are dividing friend groups, families, and total strangers.

A wedge of The Laughing Cow cheese, part unwrapped

SEE IT FOR YOURSELF